Branding

French Flower Style

French Flower Style is home to the amazing florist Lisa Gatenby, living and working in South West France. She specialises in creating timeless, romantic arrangements for classically luxe chateau weddings.

Her previous brand was dated and uninspiring, and with her opening her own floristry school it was the perfect time to rebrand. She wanted a look that reflected the incredibly high standard of her work, felt aspirational and would completely woo brides and grooms.

We used a soft palette and a gorgeous gold texture to achieve a super high-end romantic vibe. I wanted to create brand assets that would work as a cohesive identity, but still differentiate between the two halves of Lisa’s growing business. Throw in a fun gold confetti pattern and you have a look that compliments this talented lady’s work beautifully.

Key Words
Timeless // Luxury // Artisan // Romantic // Soft

French Flower Style Mood Board

French Flower Style Business Card

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“Madeleine just got me and all my madness! She is kind, understanding, professional, and honest, which is a plus in my books. I truly think she is amazing at what she does - I only wish I had found her earlier! Expect results that will blow you away!”

Josephine - Harlem Carter

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